ONE of the Wee County’s biggest exports is set to star on the small screen this evening as she continues her phenomenal rise to fame.

Jamie Genevieve has become one of the world’s most successful YouTuber’s and boasts 757,880 subscribers on the site, as well as 230,000 Twitter followers and an amazing 1.2m followers on Instagram.

The Tillicoultry-born star is now set for TV fame as her very own show, Jamie Genevieve #Unfiltered, will air tonight on BBC Scotland.

Never one to miss an opportunity to thank her fans, Jamie says she feels she can connect with them.

"My fans are so sweet. They are really committed," she says. "I feel like I don't have a solid brick wall between me and them. They are really like me in the way they are with people; they're all really kind.

"I think you attract like-minded people so I've got something in common with all these people.

"I'm really proud of the group of people I've managed to attract. They are really brilliant. If you ever see a meet and greet it's not like a normal meet and greet where you're in and out for a photo, it's a really special thing.

"It's just quite surreal actually. I feel like I've got loads of pals and I'm really," here she puts on a funny voice, "Popular."

Jamie's career choice is a job that even 10 years ago didn't exist and Jamie says when she set out to create make up tutorials online she had no idea where it would take her.

Having worked on a beauty counter for Estee Lauder, Jamie moved to Illamasqua where she said she was allowed to be much more creative with her hair and make up.

Friends and customers suggested she put her make up expertise online so a wider audience could enjoy it.

Jamie said: "It taught me how to talk about make up in a professional way - a somewhat professional way.

"It was professional and then went less professional on YouTube.

"Friends said I should go on YouTube so I listened to those people and I did it. My first videos I am timid, a little timid creature.

"You don't start to see what I'm like for quite a while because I was so nervous. I was nervous about it going wrong, about what people I knew would say about it.

"I did think: 'This is weird, people aren't really doing this.'"

She added: "I was making these videos and loving it, but it's funny looking back because it was a whole industry that I didn't know existed.

"I didn't know it could be a full time job."

But for Jamie, being a YouTuber is work and is has given her some amazing opportunities to travel and work with stars like Drew Barrymore.

Jamie, who marries fiancée Jack in Italy in July, admits appearing on a BBC documentary is a surreal experience.

She said: "I would never have thought I would be the subject of a documentary.

"I just want [viewers] to have a nice time watching it. You see me and Jack in our habitat and the totally true side of us.

"We didn't know some of it was getting filmed and the cameras were on us so there are really nice candid bits that are really sweet and people can see that we are working hard to get where we are."

For Jamie, it's really important to be a role model to her followers so she often goes out without make up and tries to show how comfortable she is in her own skin.

Often, she says, beautifully made up fans will stop her for a selfie - and they end up being the star of the picture.

She said: "Being a role model is so important to me, especially for young girls online. I want them to be positive about themselves.

"If I was to focus on that one negative comment than the 999 amazing ones - I feel like Lady Gaga when she gave that speech - I think that would say more about me as a person.

"I'm not a negative person, so why would I focus on that? Especially if it's something about my appearance.

"That is subjective, I do not mind what you think about the way I look."

She added: "I know it's hippy dippy but I just want everyone to have a good time.

"Look at me, I don't worry what anyone thinks and I'm so happy."

*Jamie Genevieve #Unfiltered airs at 11pm on BBC Scotland on Monday February 25 and will be repeated at 8pm on Thursday Feb 28.