THE deep snow has been no match for one Wee County woman, who took on an early morning hour-long trek in aid of her customers last week.

Lynn Sullivan, store manager of Premier Number One at Shillinghill, made a heroic effort to travel around two miles on foot in chilling conditions to make sure the shop was open for business.

When faced with the inches of snowfall on Thursday, March 1, she bundled up warm and set-off at just after 4.30am, before making the same trip home after her shift finished in the afternoon.

The very next day she was up at 3.30am again and donned her outdoor clothing to get into the Alloa store from her home in Sauchie.

Lynn, who has managed thes hop for nearly 22 years, felt driven by her need to provide a service for her customers.

A regular stop-off point for early morning workers in the area, she wanted to ensure they could drop-in for supplies.

She said: “It’s not about just opening a shop. Premier Number One is a community hub.

“There’s lots of people facing isolation and sometimes coming into the shop for a blether is the only human contact they will have all day.”

The shop has been open for those out working and those who need to pop in for odds and ends to keep them going.

And although the road conditions naturally had an impact on some stock, it had a steady supply of snacks, biscuits, magazines, cigarettes and other items, and tried to keep opening hours as normal as possible.

Lynn said: “Even though there were no papers or rolls, people still need phone top ups, gas and electricity top ups and a packet of biscuits.

“It makes me proud to know that the people of Alloa know that they can rely on us.”

The Premier Number One shop scooped a top award at The National Ignite Awards in September 2016 for best staff training of the year.

After picking up the prize, she said: "It certainly makes all those 5am starts and 10pm finishes worth it."