THE introduction of a campaign aimed at encouraging people to reach out for help if they are struggling with energy bills has been hailed by a Clacks MSP.

The Worried this Winter campaign, launched by Citizens Advice network, hopes to provide people with a safe space to talk if they are anxious about the cost-of-living crisis.

Help will be available from the Citizens Advice Bureau in Alloa, with drop-in sessions available if people want to talk.

The campaign on the Citizens Advice website reads: “If you are worried about energy bills and the cost of living this winter, the Citizens Advice network is here to help.

“Increased living costs and months of unaffordable energy bills means many of us are worried about managing energy payments again this winter, despite the price cap falling.

“Whether it’s turning off the heating, turning to credit to cover essential living costs, or cutting back on treats for the kids, people are making tough choices.

“But the Citizens Advice network in Scotland is here for you with free, impartial and confidential advice.”

The campaign will offer a range of services, including specialist help available to people claiming Universal Credit for the first time.

The bureau will be offering a Money Talk Team to help people maximise their income and look at options to reduce costs and manage debt.

Now, MSP for Clackmannanshire and Dunblane Keith Brown has backed the campaign, calling on his constituents to use it if needed.

He said: “I am really pleased to see the Citizens Advice offering some timely pointers about where help can be found for those worried about how to pay their bills this winter.

“For one-to-one advice, it is easy to visit a local CAB, but you don’t have to go in to the office to get help.

“Going through the website will offer people the opportunity to choose the advice options that work for them.

“It is too easy to get cynical about the system and think that the help that is out there only for other people.

“I want as many of my constituents as possible to get the help they are due and the advice that can help them access it.”

For more info on the services available, visit